Terakeet talks search optimization and web strategy at the Madden School

Terakeet, a Syracuse-based web search optimization, strategy and reputation management firm, gave a presentation on search optimization, web strategy and security in reputation and relationship management firms to the Madden School’s HRM-301 Human Resource Management and MIS-478/FIN-478 Financial Telecommunications and Cybersecurity classes today. The presentation touched on topics such as organic search visibility, community visibility strategies, and digital strategic communication.

The visiting Terakeet group consisted of Chris Loman, VP of Operations, and three Le Moyne alums: Erik Braunitzer ’10, Senior Search Engine Optimization and Web Strategist, Nicole Owens ’11, Search Engine Optimization and Web Strategist, and Dan Russell ’12, Sales Engineer.

Visitors from Terakeet (from left): Dan Russell '12, Nicole Owens '11, Chris Loman, and Erik Braunitzer '10.

Visitors from Terakeet (from left): Dan Russell ’12, Nicole Owens ’11, Chris Loman, and Erik Braunitzer ’10.

Later in the afternoon, Prof. Grabowski and several students visited Terakeet’s offices to meet with the company’s CEO Mac Cummings, who gave an overview of Terakeet’s business model.

Madden School students visiting with Mac Cummings, CEO of Terakeet (third from right), and Dan Russell ’12 (fourth from left).

The Madden School thanks Terakeet for their generosity in taking time to visit us on campus and for hosting us at their offices.

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